Thursday, February 16, 2012

ALA Publicity Tools for Teen Tech Week - March 4-10, 2012

School and public libraries can promote Teen Tech Week™ (March 4-10) with online resources offered by the Young Adult Library Services Association (YALSA).

Teen Tech Week is a national initiative sponsored by YALSA and is aimed at teens, their parents, educators and other concerned adults. The purpose of the initiative is to ensure that teens are competent and ethical users of technologies, especially those that are offered through libraries such as DVDs, databases, audiobooks and videogames. Teens need to know that the library is a trusted resource for accessing information and that librarians are the experts who can help them develop the skills they need to use electronic resources effectively and efficiently.

YALSA has created a number of publicity resources for you to use to promote your library's Teen Tech Week involvement. The toolkit includes templates for: press releases; public service announcement scripts; sample letters to the editor (one from teens, one from parents); and a proclamation.

The standard Teen Tech Week Get Connected logo is also available for download.
Free Download Teen Tech Week PSAs featuring Tom Kenny, the voice of SpongeBob Squarepants, are also available. The six PSAs were provided by Galaxy Press. Download all six PSAs  (zip file containing six MP3 files).

The 2012 Teen Tech Week theme of “Geek Out @ your library” fosters teen creativity and positions the library as a physical and virtual place for safe exploration of the many types of technology available at libraries, including DVDs, music, gaming, video production, online homework help, social networking, tech workshops, audiobooks and more.

Teen Tech Week partners are ALA Graphics, Audio Publishers Association, AudioGO, Figment.com, Hackasaurus, Peachtree Publishers and Tutor.com.

For more information, please visit the Teen Tech Week website.

For more than 50 years, YALSA has been the world leader in selecting books, videos and audiobooks for teens. For more information about YALSA or for lists of recommended reading, viewing and listening, go to www.ala.org/yalsa/booklists .
(ALA Direct. Febraury 15, 2012)

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